At the core of this interactive is the Wine Gradient. This innovative system takes wine science and creates a new visual tool for people to identify and find wine. The horizontal axis covers the different colors of wine from white, champagne, minimal intervention (orange), rose, and red. The vertical axis is organized by weight. Since the weight of wine affects many of its qualities, this visual tool allows people to better explore wines based on similarity of qualities.
All environments for the Looking Glass are original photographs taken on-location and split into multiple layers to create parallax movement for an enhanced immersive exploration.